A Losers Guide to Photography: Identifying the Identity
Today I was talking with a popular photographer, Neil Kremer , about my future in photography. We discussed several topics ranging from: industries that make money creating a 'you' style so a creative director can recognize your work photography business stuff I really want to talk about my target audience and my 'style'. Identifying Your Target Audience I have thought extensively about who makes the money in fashion. Aside from a few fashion photographers who are outliers and should be case studies for how to be a successful fashion photographer, there isn't a future in fashion photography. Neil confirmed my belief with his immediate interruption during my pontification of what I like to shoot. Magazines don't pay. Models don't pay. Designers don't pay, although they benefit the most. The market is completely saturated with fashion photographers who are all shooting the same stuff the same way. The only reason a photographer should shoot fashion/edit...